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Belgian Waffle Ride (North Carolina)

June 11, 2023 @ 4:30 am 8:30 am PDT

The Third Annual BWR NC will take place on June 10, in Hendersonville, NC at the Ride Kanuga location, an incredible destination nestled on 1,400 stunning acres in the Blue Ridge Mountains. Its historic setting features a beautiful 30-acre lake, 20-miles of trails, and full- service meeting and lodging facilities for up to 440 guests. The race promises to be among the hardest if not the hardest course with roughly 131-miles and 13,500 feet of climbing, but the shortness belies that challenge of the parcourse, which will be run in very hot and humid conditions over undulating terrain and difficult off-load sectors..

Created as an extremely challenging race in the spirit of the great European one-day Spring Classics, BWR, with a Belgique theme, is an unusually difficult race. There will be three distances on offer in Asheville, the longer Waffle event, and the half as long Wafer event, for those looking to get a taste of the fun without the life-changing commitment of the Waffle. Plus, the Wanna ride that’s roughly half the Wafer.

The BWR will be offering a prize purse to the top three riders, both female and male. This third annual event will have a deep field of professional riders and an expansive list of hungry amateur riders drawn to the unique opportunity to race alongside their heroes. Racers and event patrons will be treated to Belgian waffles, beer, more waffles, and more beer on race day.

The Waffle race itself promises unparalleled punishment for entrants along its course, which will feature more than 13,000 feet of undulating climbs and over 54-miles of Unroad terrain that harken to the teeth-rattling cobblestones of Europe’s most grueling races. Prior to the event, there will be a special VIP event for the media, the course will be revealed in detail, there will special race-related presentations riders won’t want to miss, the pros will be interviewed, and cyclists of all stripes will be able to rub shoulders with all the celebrities on hand for the epic weekend.

The Expo is promising to be a cool cycling party which is open to the public. A variety of beers reflecting the incredible brewing crafts of New Belgium will be a featured attraction for this unique occasion. Attendees can peruse a wide range of offerings from event sponsors and over 40 vendors!